ClientCompany name: CyberACE Inc.Business: Internet advertisingDepartment: Marketing DivisionTarget users: New business sales plannersHow AvaTraining is UsedUsed as a training tool to develop new business proposal skills for junior plannersEach planner conducts 30-minute AI role-play sessions twice a week with an avatar as the counterpartManagers review recorded sessions and AI-generated evaluations to provide detailed feedback and coachingBackgroundThere was significant variation in the content and quality of role-plays, making training highly dependent on individual managersIn an increasingly complex advertising industry, CyberACE needed a way to help planners continuously practice proposing its own unique solutions through regular, practical trainingFace-to-face role-plays had to be conducted multiple times every week, placing a considerable burden on managers’ schedulesThe company was looking for a mechanism that would allow standardized, high-quality role-play training to be repeated, while also reducing manager workloadWhy AvaTraining was ChosenEnables standardized, consistently high-quality role-plays that can be repeated as often as neededAllows planners to conduct role-plays at any time alongside their daily workAI avatars respond and behave in a natural, realistic manner, making the experience feel close to an actual client meetingEffects of Implementing AvaTrainingThe proposal conversion rate—the percentage of opportunities that progressed from the first appointment to a concrete proposal—improved to 160% of the previous period for sales rolesBy having AI avatars handle a portion of what managers previously did in live role-plays, CyberACE was able to reduce coaching time by approximately 16 hours per monthTraining content became visible and trackable, making it easier to understand each individual’s challenges and growthJunior planners are now better able to identify their own areas for improvement, which has encouraged more self-driven skill developmentFuture OutlookExpand the scope of AvaTraining utilization to further improve the efficiency of talent developmentEstablish more effective training frameworks by enhancing quantitative evaluation metrics and integrating them into the overall people development strategyAbout the AI-Powered Avatar Role-Play Training Service “AvaTraining”AvaTraining is a role-play training service that leverages high-quality avatars and generative AI to help users build practical communication and customer service skills.No dialogue data or prewritten scenarios are required.Users simply set the role and objectives of the training partner, and the system enables context-appropriate conversational simulations—anytime, anywhere, and as many times as needed.After each session, AI analyzes not only the dialogue itself but also non-verbal cues such as facial expressions and vocal intonation, automatically generating evaluation feedback. This allows users to clearly understand their strengths and areas for improvement, accelerating practical skill development.Furthermore, by utilizing performance data such as the number of practice sessions and evaluation scores, organizations can identify individual challenges, track skill progression, and optimize training plans. This minimizes inconsistencies caused by subjective coaching styles and enables the systematic sharing and accumulation of training know-how across teams.AvaTraining also reduces the workload of managers and trainers who previously spent significant time conducting role-play manually, contributing to overall operational efficiency in training environments.AvaTraining Service Page >If you would like to request materials (free) or try a hands-on demo of AvaTraining (free), please feel free to contact us.Contact Us >